Confucian Culture, Moral Reminder, and gift exchange(儒家文化、道德提示与礼尚往来)

时间:2021-09-13         阅读:

光华讲坛——社会名流与企业家论坛第5859期

主题Confucian Culture, Moral Reminder, and gift exchange

    (儒家文化、道德提示与礼尚往来)

主讲人山东大学 姜树广教授

主持人西南财经大学经济与管理研究院 赵国昌教授

时间2021年9月15日(周三)下午2:00—3:30

地点腾讯会议123 804 661

主办单位:经济与管理研究院 科研处

主讲人简介:

姜树广,山东大学教授,博士生导师,山东大学齐鲁青年学者,山东省泰山学者青年专家(2020)。研究兴趣领域涉及道德、人类合作秩序、信念及价值观、贫困、效用与幸福等。已在《经济研究》、《经济学动态》、《管理科学学报》、China Economic Review等中外文学术期刊发表多篇论文。获国际经济学会(International Economic Association)首届阿马蒂亚森奖(Amartya Sen Prizes)(2020),山东省社会科学优秀成果奖一等奖、二等奖(2015),浙江省哲学社会科学优秀成果奖二等奖(2017),山东省高校优秀科研成果奖(人文社科类)一等奖(2014,2020)等奖励。

内容提要:We developed a gift exchange game with the attribute of gift exchange that can test subjects’ behaviors of acting both as a gift giver and as a gift recipient. In the experiment, we use an implicit priming method to make the Confucian culture mentally salient and measure its impact on subjects’ behaviors. Besides, we introduce the intervention of moral reminder to test whether changing the external environment related to the scope of self-directed moral justification affects behaviors in gift exchange. We show gift exchange is pervasive in that 65.8% of subjects choose to send a gift and only 6.2% of gift recipients would reject a gift. Subjects strongly reciprocate gifts by grading higher scores to gift-givers. Priming Confucian culture has no significant effect on gift-giving behavior while promotes the fairness of grading as a grader. The intervention of moral reminder has a limited effect on Confucian culture groups’ gift-giving behaviors and has a limited effect on the fairness of grading for the control group. We suggest Confucian culture may promote the just exercise of power when acting the role of a power holder and when there are no individual or related group interests are involved.

本研究设计了一个礼物交换博弈实验以同时测度个体作为礼物赠送者和接受者的行为特征。实验中,通过启动的心理学实验技术使儒家文化在被试心智中被激活进而考察其对礼尚往来行为的影响。在此基础上,引入道德提示的干预机制考察儒家文化与道德提示的交互作用。研究发现,在没有道德提示的情况下启动儒家文化并不能降低礼物赠送行为,而在引入道德提示的情况下启动儒家文化可以微弱的减少礼物赠送行为。不论是否引入道德提示,启动儒家文化均可以提高作为礼物接受方的行为公正性。儒家文化通过个体内在道德评价影响礼尚往来行为一定程度受到自我导向的道德正当化调节范围的限制。